Sean Kriger Founder, Bold Estimation. Oklahoma City.

The story

I was the cheapest homebuilder in America for three years. Then I quit.

Five chapters. Every number is real.

1

Donuts and golf discs

I bought donuts in the morning and sold them at lunch to cover the cost of the donuts. Later I got into disc golf and bought a wetsuit so I could jump into 50-degree water in winter and pull other people's discs out of the pond. Twenty discs an hour, five or six bucks a piece. That was the education.

Find the thing nobody else wants to do and do it well.

2

Broken buildings

My first internship was at a mobile home park company. After that came a boarded-up 16-unit with pinhole leaks misting hot water inside the walls, and a 12-story, 200,000-square-foot building in Wichita Falls that sold for $189,000. I got the elevators running, got water to the third floor, and signed the first lease.

I walk into broken things and make them run. That has not changed.

3

The cheapest houses in America

I built houses out of shipping containers. For three years running I was the most affordable homebuilder in the country, cheaper per square foot than a mobile home. One of them was four stories in a rough part of Houston. We got burglarized 13 times in 18 months and lived almost two years without a sewer connection. The tenants were a grocery store manager and a social worker. People with jobs who needed a place to live.

The bank looked at the rent roll and said, I don't think this is real income.

4

Thirty-four inspections

Houston had 34 separate inspections. I failed 60 or 70 of them, most through no fault of my own. I spent half of every day for three years on permits. At one roundtable the man across the table told me we had not submitted the forms. I told him he was holding them in his hands. That was the day I stopped building.

I asked myself what I could do in construction that does not need a permit. That is a short list.

5

The short list

Estimating was on it. I hired an overseas shop, the same way you probably have, and the quality never got there no matter how much of me I put in.

So I built my own team.

Seven years later it is more than 200 people, trained on a 250-video program, organized by trade, with a walkthrough call at the end of every job. We do 75 to 100 house takeoffs and 40 to 50 multifamily takeoffs a month.

I will never sell this company. The plan is to grow four percent a month, every month, and five years from now we are massive. There is always another four percent.

Get the walkthrough checklist

The list my team runs on the call at the end of every takeoff. Use it on your next set of plans.

Book 15 minutes

Fifteen minutes is enough to know if we fit.

Send us one job

If we're not better than what you have, you lost a week.